Category Archives: #newyearsresolution

Mona Lisa is on the Moon!

Yes it’s that day of the week #freakyfriday  were we can share this weeks wacky news and having read an article Introducing the first piece of Renaissance Art on the moon  I had to share it with you!





Yes that’s right Leonardo Da Vinci’s epic portrait has been transmitted via laser beam from Earth to a spacecraft in lunar orbit, nearly 240,000 miles away, thanks to a technology that may soon become routine.


The experiment took advantage of the laser-tracking system that’s in operation aboard NASA’s Lunar Reconnaissance Orbiter, which has been circling the moon for the past three and a half years. NASA sends regular laser pulses from the Next Generation Satellite Ranging station at Goddard Space Flight Center in Maryland to the space probe’s Lunar Orbiter Laser Altimeter, or LOLA, to measure its precise position in lunar orbit. Click here for the science bit!Mona Lisa



Personally I am looking forward to looking up at the stars and being able to see all my favorite works of Art. If NASA is listening my favorite is Stary Night by the epic Vincent Van Gogh :) stary night





Google Business Listings can help increase traffic to your website!


Many of our customers contact us seeking our advice on increasing traffic to their website,  registering your business with Google Business Listings  is one of the first things we suggest.
What is Google Business Listings?

Google collates business listings from multiple on-line and off-line sources. By including your company address you are increasing your chances of getting found on Google.

Please click here for details

How much does is cost?

Adding your listing to Google Places for Business is free, and Google doesn’t accept payment to include particular listings or sites in their  search results

Can I add multiple locations?

There should be only one listing per physical location. Even if you cover multiple towns, you should instead use the description of your business or categories to explain the different services for your business.This detail works towards increasing your Google ranking.

Our SEO specialists have extensive experience in optimising websites to aid you in promoting your business online. Why not give us a call on 01 525 2177 to discuss how we  can help.

Introducing 4Sync!

Introducing 4Sync! -Its features & tips on how to get started


Being a busy nation we often get stressed trying to remember where we have certain files saved, be it a USB key at home or a file on your work computer. How would you feel if you could access all your files whenever you want, wherever you want? If you find yourself with numerous devices it would definitely be beneficial to you to have all your files saved in the one place. This is where 4Sync comes into play.

Below is a list of the main features of 4sync:

  • 4Sync allows you 15GB of free online storage
  • You will be given a “Tweet it” option which allows you to share pictures, videos and music on Twitter
  • The ability to sync across all devices which have an internet connection and a file synchronization history will also be available
  • Working with your files offline is also a brilliant feature for those times when your internet is acting up!
  • You will also be able to share and edit your files

Wondering how to get started? Here at 4pm we have compiled a list of 6 simple tips on setting up your 4Sync account:

  1. The first step is simple, sign up to get started at Here you will enter the required information which is your email address, password and last name.
  2. You will then be asked to verify your email address after which you will receive a confirmation e-mail
  3. Next you must download 4Sync from You can do this by clicking Install and Next
  4. You will then be given an option to choose a default installation. Basically by choosing this option it makes things a lot easier for you by allowing you to set up 4sync in a regular way. There is also an option for a custom installation which allows you to choose the folder in which 4sync will be added to
  5. You will then be offered options and you will be able to uncheck them accordingly.
  6. Then click Finish! Now you are  set up and ready to get saving and sharing your files.

You can begin by simply opening your 4Sync folder where you can get adding or deleting files, sharing pictures and videos on Facebook and Twitter or whatever you choose to do first. So what’s the catch? There isn’t one!

When you sign up you get 15GB of storage completely FREE. So say goodbye to DropBox , SugarSync and Skydrive as 4Sync is the way forward!






10 New Years Resolutions For SME’s


new years resolutions

1) Learn to delegate and do more of it

There are so many things to do when you’re running a small business, it’s easy to delude ourselves that we need to do all of them. Delegation is the key to a healthy work-life balance.

2) Promote your business regularly and consistently.

Too often the task of promoting a small business slips to the bottom of the to-do list in the press of urgent tasks. If you want to attract new customers, you have to make promotion a priority. Make a New Year’s resolution to create a marketing campaign and complement this with a stylish and functional website.

3) Make business planning a weekly event.

Planning is vital if you want a healthy, growing business. This  lets you take stock of what worked and what didn’t work, and helps you set new directions or adjust old goals. Not only will this help you avoid costly mistakes and stay on track, but you’ll feel more focused and relaxed.

4) Learn something new.

Learning something new will add to your skills and add a new dimension of interest to your life – another important part of achieving a healthy work-life balance.

5) Join a new business organization or networking group.

There’s nothing like talking to other business people for sparking new ideas, refining old ones, and making contacts. Integrating social media and forums to your website will streamline such activity.

6) Put time for you on your calendar.

All work and no play is a recipe for mental and physical disaster. So if you have trouble freeing up time to do the things you enjoy, write time regularly into your schedule to “meet with yourself” and stick to that commitment. If you won’t invest in yourself, who will?

8) Set realistic goals.

Goal setting is a valuable exercise – if the goals lead to success rather than distress. Make a New Year’s resolution that the goals you set will be goals that are achievable, rather than unrealistic pipe dreams that are so far out of reach they only lead to frustration.

 9) Drop what’s not working for you and move on.

All products aren’t going to be super sellers, all sales methods aren’t going to work for everyone, and all suppliers or contractors aren’t going to be ideally suited to your business. If a technique or a product or a business relationship isn’t working for you, stop using it. Don’t invest a lot of energy into trying to make the unworkable workable. Move on. Once you find this put your efforts in promoting this online and putting into place systems that will allow you to maintain focus and maximise ROI.

10) Purchase a CRM system to streamline your operations.

Whatever your industry a CRM system is integral to the success of your customer communications and will ensure ROI. There are many out there but my advice is to choose when that is industry specific and has been tried and tested by your peers. I would recommend Acquaint CRM for all the above reasons please see our online demo.