Motcombs Street Party is Organised and run by members of The Motcomb Street Traders Association, this exciting event regularly attracts over 5,000 visitors and is an extremely worthwhile event to include in your summer calendar. 4pm proudly built www.motcombstreetparty.co.uk to assist in the promotion of this event. This website captures the vibrant feel of the street party along with advanced technology to assist in the fundraising associated with this event.

Please see www.motcombstreetparty.co.uk for details.

Fran and Jane branched into a retail business many years and have grown from strength to strength via its respected brand and high quality product lines.

As a result of the Company’s success 4pm were commission to create a state of the art content management system which allows the consumer an easy yet advanced online shopping experience. This website showcases our exceptional eye for detail in terms of design and functionality.

Please see www.franandjane.com .

Please see orwell.ie for details.

The key to successful social media marketing is to understand and build a relationship with your audience. Consumers aren’t interested in doing business with faceless companies that hide behind a logo, especially when they have so many other choices. From product creation to feedback on your service, Facebook can be the ultimate market research tool, and you can achieve all this without paying a penny.

Facebook is an excellent medium to drive sales by informing your audience about special offers, product launches, discounts and more. You can easily provide a link so people can access your website or you can even build a store inside Facebook. Facebook is also a highly cost-efficient advertising medium as you can run highly targeted campaigns that have a high ROI. It has been proven that social media audiences have a higher conversion rate than organic traffic. You can also use Facebook Events to drive sales and increase brand awareness.

You need to be honest and open with your market and above all you need to provide value first and ask later. In other words, don’t try to push sales messages down the throat of your Facebook followers because you may soon find yourself alone. You need to remember that Facebook is primarily a social platform. Engage your audience rather than merely trying to push offers at the mall the time. The more value you provide, the more your audience will trust you and the higher your profits will climb.

Twitter should not be considered a cheap form of advertising because treating it like a traditional advertising medium will get you nowhere. On the other hand, this micro-blogging platform ranks among the most effective and powerful marketing tools that you can use. Twitter is the perfect place to build relationships with your target market, which is critical to your online marketing success as consumers have changed a lot over the past decade.

The first thing you need to understand is that Twitter and, most social media sites, have become important sources of information for people who are looking to make a purchase. A lot of people go on Twitter to ask the opinion of their friends and followers regarding various services and products.

Twitter allows you to come into contact directly with your prospects, not simply an ideal based on a generalized profile. This allows you to learn about your prospects directly, without having the information filtered and categorized by someone else. Additionally, it is a much more affordable solution, since it’s practically free, and you can even design your own survey and ask your customers and prospects to offer you feedback on your service or product.

No matter what anyone tells you, if you want to build a business that is sustainable for the long term, which we think you do, then you need to understand that providing quality content matters. You might be able to make a few euro here and there with badly written content that provides no value, but it won’t last long and Twitter is definitely one place where sub-par content will result in complete failure. Your main goal should be to keep visitors on your site because the more time they spend on your site, the better chance you have of converting them into customers.

Twitter is all about connecting with people, which means that you need to learn how to join a conversation. Simply introducing yourself and expecting to be welcomed with open arms is not going to work. You need to be interesting and provide interesting content. Therefore, if there are people talking about a topic in your niche and you would like to join the conversation, you need to start by providing a piece of interesting information to show that you can add value to the conversation.

The efficiency of Twitter as a marketing tool has been proven time and again by various companies. For example, Dell Corporation made $6 million in sales over two years by simply tweeting about discounts and providing coupons for their Dell Outlet products.