Tag Archives: iphone


European app market ‘can create 4.8 million jobs’

In a report launched in Brussels by EU commission vice president Neele Kroes, the App top-apps-1920Market in Europe has the ability to generate around 4.8 million jobs within the next 5 years. In 2013, we saw the app market generate 17.5 billion euro and this is expected to rise to 63 billion by 2018. With the app market rising, coding seems to be becoming a very important life skill.

Attending the launch of this report was peter Vesterbacka, CMO of Rovio, the developer of Angry Birds. Vesterbacka spoke on the challenges of developing a healthy “app economy” in Europe and declared Angry Birds to be the “biggest digital brand ever”. He also mentioned a scheme to teach children how to code with the “Angry Birds Playground” educational programme.

The EurApp report is based on a study conducted over the course of a year by the Inishgt Centre for Data Analytics and NUI Galway .The study was in association with Gigaom Research and was conducted by John Breslin.

Only 6 billion euro of the above revenue was actually generated from app sales, spending within the apps and advertisement. The bulk of the revenue, came from contract labour.

To give an insight of the earning power of apps, Flappy Bird, a game which was released to app stores briefly this month, generated 50,000 euro in revenue per day for advertisement.

“We all know there’s been a huge growth in apps but the actual revenue numbers in terms of jobs, app sales and contract development work are very encouraging,” – Vesterbacka

What is your opinion on the future of the app market? Let us know @4pm!


The Galaxy S5, due for launch in April; with the possibility of Iris Scan Technology

Samsung’s flagship product for its next generation of Android

images (1)phone is set to be far more discernible than its predecessors. The upcoming Samsung Galaxy S5 is set to be visibly distinct from its S3 and S4 counter-parts, with its newer more stylish design to be the next generation forerunner for the Android Phone, with the possibility of it also including an iris scanner. It is set to ship in March or April, as said by the Korean company’s mobile-product leaders.

“Many people are fanatical about iris recognition technology… We are studying the possibility,” stated Young-hee Lee, executive vice president of marketing for Samsung mobile phone division, during an interview with Bloomberg news during the CES exhibition in Las Vegas. The iris scanner works by scanning different patterns in a person’s eye and would give Samsung a competitive edge against iPhone and HTC’s fingerprint technology. However, for the iris scanner to be plausible, it would need to be more than a gimmick or an accessory to avoid the same criticism given to HTC’s One Max phone’s fingerprint authenticator system.

Lee said that the S5 should look significantly different to its predecessors too. “When we moves to S4 to S3 it’s partly true that consumers couldn’t really feel much difference between the two products from the physical perspective, so the market wasn’t as big” she had told Bloomberg. “For the S5 we will go back to basics. Mostly it’s about display and the feel of the cover.”

The S5 is set for release in March or April, roughly a year after the launch of the S4. Simultaneously, a new successor to the “Gear” smartwatch is set to arrive, which will be less bulky and have much more advanced features, while the new Galaxy note, a larger smartphone which targets higher-end customers, is due for launch in the second half of 2014.

Lee also said Samsung will be placing a lot more work into its Tab line of tablets in 2014. At the CES exhibition, it introduced the large 12.2 inch Galaxy TabPro and Galaxy NotePro tablets. The NotePro includes a stylus, and both models will ship in the first quarter.

How do you feel about the Galaxy S5’s idea to add iris-scan technology to their smartphones? Let us know @4pm!

Microsoft Office now available for iPhone

Software for Estate AgentsThere have been lots of rumours and speculations around this topic but Microsoft have finally confirmed that its Office productivity suite is now accessible for the iPhone as a free app.
The catch is you have to be an Office 365 subscriber to use this app, so there is no a la carte option, such as Apple`s iWork Apps. Getting an Office 365 subscription is quite affordable, especially for students, and it works pretty much like Google Drive.
For Microsoft Office this new step is a big one because as a products and services company, they cannot afford to limit their services to just one platform.

That’s our software news for the day, short and sweet!

The shift towards affordable smart phones

I phone It seems like the only way for Apple and Samsung to grow more and to outplay each other in the future is to compete in the lower cost segment. While they have both made a fortune with their flagship products, it is now time to focus on other market segments, as an increasingly high percentage of potential smart phone users, especially in developing countries, are veering towards cheap, more affordable devices rather than the latest Samsung Galaxy or iPhone.                        iphone 2

The iPhone5 and the Galaxy S3 dominate more than 50% of the smart phone market and nearly all the profits. However, it seems like further growth will depend on other products. In emerging markets, such as China and India, many consumers are buying their first smart phone, and for them feature-packed expensive devices are simply not an option.

The low-end market is challenging for both companies, as there are countless established competitors, who know exactly how to sell in this market. China`s Huawei is just one of the successful players in the market and they have experienced a recent increase of 40% in market share. The signs of an upcoming change are obvious: Apple`s average selling price dropped $28 in the first quarter of this year and more and more customers now opt for the cheaper iPhone 4 instead of the latest iPhone5. Samsung, on the other hand, achieved quite good results in the first quarter, but they were also warned that they “may experience stiffer competition in the mobile business due to expansion of the mid- to low-end smart phone market”.

With more than 170 million people in China below the $1.25 per day poverty line, it’s clear that many customers in this area simply cant afford a $600 smart phone. So the question remains, which of the two rivals will perform better in this highly significant market segment? Apple is now even considering launching a lower-cost iPhone, even though they refused to do so in the past. However, Samsung currently take the lead in China as the largest smart phone vendor.

So what are you thoughts? Should Apple release a cheaper alternative of the iPhone?


‘Twitter brings in banner graphic’s like Facebook’

Twitter has made changes to its website and apps for android, iphone and ipad app’s. The changes give a bigger significance on photo’s. The changes also let users have a banner like graphic, much like Facebook.


Dick Costolo the chief executive informed of the new look today. The photo’s stream higher up on the left and also make the thumbnails bigger. The profile picture will now be displayed in the centre of the banner image.


Twitter say the same image will appear whether it be on the web or an app for iphone, ipad or android. Twitter are trying to add more virtual interest and build its online advertising.


Twitter say ‘it’s fast, beautiful, easy to use’ redesign allows more access to videos and photos.


A banner ad can be applied by selecting ‘settings’ and clicking ‘design’.


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