Tag Archives: software

how to use linkedin

LinkedIn “Influencers” blog becomes public

The feature had up until recently been held solely for some of the larger industry giants anddownload (4) political figures, the advice and blog section of LinkedIn has now been made available for all users to share their advice, opinions and ideas. The news of this was announced in a blog post and was suggested that is to rival Twitter; giving users the potential to publicize their brand through yet another medium, without the 140 character limit.

To give an example of how “exclusive” the influencers blog, released during October 2012 examples of some of the 150 people who used it involve Richard Branson, Bill Gates and Martha Stewart. As of now, 25.000 people will be catered for with this service – a number which will grow over the years.

As of the update, LinkedIn users can follow members outside of their existing network and use the new medium to build a new group of followers. The new medium enables them to also share photos, videos and presentations via SlideShare.

The service was initially launched in October 2012 covering a total of 150 people, but now the service will cater to an initial 25,000 people and will be expanded upon over the coming months and years.

“The valuable Influencer posts and the wide range of professional content from millions of publishers that we currently aggregate on LinkedIn are powerful, but only the tip of the iceberg. Combined, our members have extremely valuable and varied experiences; however, their knowledge and expertise has not yet been captured and shared.” – Ryan Roslansky, head of content development at LinkedIn

A large reasoning for making the influencer’s blog public was to attract a new, teenage, audience.

A second feature recently released by the business social network is the ability to block members from seeing your profile, posts and prevent them from messaging you. However, it is important to take into account other ways of hindering unwanted contact such as changing your security settings and disconnecting from people.

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YouTube to audit videos in order to reduce “fake views”

Despite YouTube visitors watching over six billion hours of videos each and every month 540_293_resize_20121201_01cfce6fefe207658e3e8e9717410211_jpg (1)split between over 800 million users, not all eyes are “real”.  Many users purchase fake views which YouTube have said they intend to periodically check up on, validating views on videos to remove the frauds as not to deceive users.

“When some bad actors try to game the system by artificially inflating view counts, they’re not just misleading fans about the popularity of a video, they’re undermining one of YouTube’s most important and unique qualities,” Commented YouTube software engineer Philipp Pfeiffenberger. “While in the past we would scan views for spam immediately after they occurred, starting today we will periodically validate the video’s view count.”

“If you’re considering paying someone to increase your view count, you may want to think again. You probably won’t get what you paid for,” stated the blog post

“Views generated by some third-party businesses and services will not be counted on YouTube, and can lead to disciplinary action against your account, including removing your video or suspending your account.” In short, it is described as cheating and unnessacary.

Although initially established as a video sharing website, YouTube is now considered a search engine, and is currently the second most frequently visited search engine in the world, shadowing  behind Google.

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Windows XP Draws to a Close – Less than 3 months to go!

After being usable for 12 years, the Windows XP operating

winxpprosystem is finally nearing its end. In roughly 84 days, support for Windows XP will be cancelled. To sum this up, there will be no further updates for functionality or security.

The world is changing and since Windows XP was launched in 2001 there has been more than drastic changes in people’s technological needs. People require software and OS’s that match their needs and keep them ahead of the market. as well as a capability for security and compliance. Windows XP no longer provides these features.

Last year, IDC last year that the longer migration is put off the more expensive it is to support old versions such as Windows XP.  IT labour costs go up 25% in the fourth year of continuing to run Windows XP past deadline,

Security experts have also issued a warning regarding hackers. It is their belief that hackers are storing up “zero-day” threats, targetting vulnerabilities within Windows XP that are created by the lack of support, or existing problems which have remained untouched or unfound.

As well as the security threats and lack of support caused by their “dropping” of the XP operating system, Microsoft also issued a warning that by continuing to use Windows XP, people (business and home users alike) lose out on the speed, functionality and mobility of using a modern computer and operating system.

“It’s a great time to lose the added weight of hefty old workhorse PC and software.  Lighten up and increase your business and personal opportunity through increased productivity and cost savings by shedding XP and Office 2003 for a more agile and mobile operating system, like Windows 8.1 and Office 365. The only gains to be made is your ability to compete more efficiently and effectively in today’s competitive global market,” – Patrick Ward, Microsoft

Do you still use Windows XP? And if so, is this enough to make you abandon it? Let us know @4pm!

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The Galaxy S5, due for launch in April; with the possibility of Iris Scan Technology

Samsung’s flagship product for its next generation of Android

images (1)phone is set to be far more discernible than its predecessors. The upcoming Samsung Galaxy S5 is set to be visibly distinct from its S3 and S4 counter-parts, with its newer more stylish design to be the next generation forerunner for the Android Phone, with the possibility of it also including an iris scanner. It is set to ship in March or April, as said by the Korean company’s mobile-product leaders.

“Many people are fanatical about iris recognition technology… We are studying the possibility,” stated Young-hee Lee, executive vice president of marketing for Samsung mobile phone division, during an interview with Bloomberg news during the CES exhibition in Las Vegas. The iris scanner works by scanning different patterns in a person’s eye and would give Samsung a competitive edge against iPhone and HTC’s fingerprint technology. However, for the iris scanner to be plausible, it would need to be more than a gimmick or an accessory to avoid the same criticism given to HTC’s One Max phone’s fingerprint authenticator system.

Lee said that the S5 should look significantly different to its predecessors too. “When we moves to S4 to S3 it’s partly true that consumers couldn’t really feel much difference between the two products from the physical perspective, so the market wasn’t as big” she had told Bloomberg. “For the S5 we will go back to basics. Mostly it’s about display and the feel of the cover.”

The S5 is set for release in March or April, roughly a year after the launch of the S4. Simultaneously, a new successor to the “Gear” smartwatch is set to arrive, which will be less bulky and have much more advanced features, while the new Galaxy note, a larger smartphone which targets higher-end customers, is due for launch in the second half of 2014.

Lee also said Samsung will be placing a lot more work into its Tab line of tablets in 2014. At the CES exhibition, it introduced the large 12.2 inch Galaxy TabPro and Galaxy NotePro tablets. The NotePro includes a stylus, and both models will ship in the first quarter.

How do you feel about the Galaxy S5’s idea to add iris-scan technology to their smartphones? Let us know @4pm!

CRM Systems, do I need it, is it worth the investment?

 

A successful CRM system makes life easier for YOU.

You may be a small business and think you can handle all your customers and sales leads. But let’s face it we can’t always keep on top of everything. Although things are tight at the minute if you find yourself answering yes to any of these questions then maybe it’s time to bow down and invest in a CRM system.

  • Do you use multiple methods to communicate with your customers?
  • Do your customer’s demographics vary?
  • Do you want to be able to target specific customers and personalize their message?
  • Do you want your sales pipeline to be a lot more visible?
  • Have you found yourself or one of your team has called the same person twice with the same pitch?(F.Y.I Customers DO NOT like this!)
  • Are you becoming fed up generating those time consuming reports? Zzzzzzzz
  • Are you struggling to identify the marketing and sales trends within your company? (If so you may be missing opportunities!)

 

Setting up a CRM system can sometimes be costly so don’t panic. Why not try work out a financial plan for your business that works best for you. With Acquaint we can spread the cost of your CRM system over a period of months. And once your CRM System is in place prepare for…